A lot of people talk about finding out what people are searching for online. But we need to go deeper than this. We need to find out what people are BUYING online. Just because someone is searching for a subject doesn’t mean they’re willing to spend money on it. I’ve seen so many people make ...…
Have you ever seen a dog chase its own tail? When I was a kid, I had a dog that did that. It was so funny that we’d often tease him by reaching around and waving his tail at him. He’d jump after it and the chase was on. Eventually he’d catch it and yank ...…
This is an excerpt from my Kindle eBook, “Life Coaching: Your Million Dollar Blueprint” available on Amazon for just $2.99. The full chapter in the book goes into much more detail as this is a cut down version for the blog. The majority of coaches I meet are awesome people…with great background stories, enthusiasm, and ...…
My wife was sent a question from a friend she hasn’t spoken with in years. We often get asked this question so it’s a perfect one to cover here… “How can I earn some extra money online?” There was more to the question of course such as how they were leery of many of the ...…
Here’s another question that came in from a subscriber recently… “Is starting out today harder or easier than it was way back in 1996 when you first got started?” That’s a tough one. On the technical side, it’s MUCH easier today than it was 16 years ago. Most web hosts have an automatic install for ...…
The money is in the list, right? Sure it is. But not every list has money in it. I’ve seen little 700 person lists outsell monster sized lists of 100,000 subscribers or more. It all comes down to the audience, the message, and relationship they’ve built with the list publisher. Often we talk about how ...…
Hopefully your websites are making a clear, benefit rich promise to your visitors. There has to be a reason they keep visiting you, join your list, or buy products and services you offer. But today we’re surrounded by promises online. It takes more than a promise. It takes proof to back up your promises. In ...…
In business, you can either make excuses or make money. You can’t do both. Here are 5 of the common excuses I hear as it relates to online businesses. Excuse #1: “I don’t know what to write about.” Maybe you don’t know what to write about, what to sell, or even what market you should ...…
Not too long ago a customer told me that the new squeeze page he put up hadn’t generated a single new subscriber in 2 weeks. Obviously, he wanted to know what in the world he did wrong… Did he get the headline wrong? Did the bullets turn people off? Was it the design? My immediate ...…
Last week I sent a message about some of my favorite plugins including one called Wp-DB-Backup that backs up your WordPress database. Several subscribers emailed me about the problem of including this plugin without giving full details about it. They’re right. It only backs up your database. It doesn’t back up your images, your theme ...…
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