THANK YOU

Today is Thanksgiving in the US. It’s supposedly a time for gratitude along with family and friends. Although it also means the launch of the big Christmas shopping season with mailboxes and inboxes full of Black Friday sales. As I mentioned in a recent email, I’ve been helping clients plan irresistible offers for their Black…

Continue Reading →

Overcome Impostor Syndrome

“No matter what we’ve done, there comes a point where you think, ‘How did I get here? When are they going to discover that I am, in fact, a fraud and take everything away from me?” Tom Hanks Do you ever feel like you don’t deserve the success you’ve had in your life? That voice…

Continue Reading →

Extra 6 Figures from Black Friday

Black Friday is only 8 days away. Are you ready? For my good friends outside the US, Black Friday is that day where stores advertise some of their best offers of the year…and crowds go crazy buying everything in sight. You can expect pandemonium and even a few fist fights each year. I’ve bravely went…

Continue Reading →

21 Templates That Get People to Buy Now

Customers don’t ‘read’ your website. They scan it. If something grabs their attention, they may dig in and read a few sentences or even a few paragraphs. Lose them for a second…and off they go again…scanning the website for the next interesting tidbit. There is only one thing on their mind. What’s in it for…

Continue Reading →

The Simple Doorway to More Money

My last email talked about how some gurus try to make everything in online marketing sound more difficult than it actually is. Yes, there are a lot of things you can optimize. But the basics are simple. Attract a hungry audience. Get them on a list. Send them entertaining emails with personality and contrarian content.…

Continue Reading →

Page 1 of 145