Is Your Email List Dead?

It’s a common question I get from both new clients and members. “Is my email list dead?” Maybe you’re sending emails, but it seems like they disappear into a black hole. Low opens. Few clickthroughs. And no sales. That’s the metric that matters. The first instinct for a lot of people is to declare “Email…

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Keep It Stupid Simple Business Model

Don’t make your business any more complicated than it needs to be. You don’t need 35 steps in your funnel…especially when you’re starting out. Yes, as your business grows, you may add complexity. But it doesn’t need to be like that in the beginning. You need a hungry audience with a problem they’re willing and…

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Secret to Stories That Sell

In my last email I talked about the power of a Big Idea. It can help you attract more leads, make more sales, and earn more money even in overly-competitive markets. Once you find that Big Idea, the next step is to flesh it out. Tell the story behind it. This could be your personal…

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Sell More in Saturated Markets

Stop looking for a wide-open market. Those disappeared years ago. It scares me when I see a market without any competition today. It’s not likely that I’ve stumbled upon an idea no one in the world has ever thought of before. Others have probably tried to enter the market and failed. Instead, what I get…

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What is Your FREEDOM Worth?

It’s Independence Day in the US. Time for fireworks, parades, cookouts, and other celebrations! But freedom isn’t free. It requires sacrifice. For a country, it might mean a war and lives lost. As an entrepreneur, it means going against the status quo. It means learning new skills. It means taking risks. How much is your…

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