Milquetoast Entrepreneurs have Skinny Kids

The title is a play off the book, “Timid Salesman Have Skinny Kids” by Judge Ziglar. If a salesperson won’t ask for the sale, their children go hungry. Casper Milquetoast was a comic strip character created in 1924. He was described as someone who speaks softly and gets hit with a big stick. That sounds…

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Overcoming Infoproduct Buyer’s Remorse

I don’t know how many books and infoproducts I’ve purchased over the years. Probably thousands. And not just about business, copywriting, and online marketing. I’ve bought products about tennis, dog training, hiking, running, sailing, weight training, and even ballroom dancing. I hated dancing lessons, so that didn’t go anywhere. I’m an infoproduct glutton! I’ve experienced…

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Stop Throwing Away 50% of Your Income

It’s pretty crazy just how often the 80/20 applies to our business and life. You’ll earn 80% of your income from just 20% of your customers. They’re the ones who buy your monthly continuity and your high ticket offers. They’re the ones who get the quick results and give you the best testimonials. On the…

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Why Online Business is NOT For Everyone

I used to frequently tell a LIE about online business. In fact, I still accidently say it at times. It’s so common you’ve probably heard it 100 times… “Anyone can do this!” I firmly believed it in the beginning. If a college dropout delivering pizzas for a living could do this, then anyone should be…

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3 BIG Tips for Earning MORE with Continuity

I’ve been helping several clients grow their membership sites recently…and I thought I’d share a few quick tips you can use to grow your monthly income. The first secret is we usually don’t start out with continuity. Instead, we offer a one-off product as our first sale to a new customer. It might be a…

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