Why should someone choose to do business with you in a world full of competitive options? If you don’t have a good answer for why someone should choose you over
With 20 one-on-one clients in radically different markets, I get to see a LOT of test results.
There are some changes that multiply conversion across all these unique audiences.
The test that
One of the common questions I receive from my subscribers is on how to get started when you’re starting from ground zero.
You don’t have a product.
You don’t have a list.
And
If you’re normal, you probably hate being sold.
Everyone has had that experience with a pushy sales person who just won’t take “No” for an answer.
You want to escape as quickly
This persuasion mind trick proven in multiple scientific studies can help you attract more new customers, recruit people to your cause, or simply persuade your audience to act in their