Front Page Search Engine Rankings Made Simple

Do you want to rank on the front page of the search engines for popular terms? How about popular BUYING terms…those terms potential buyers are using to find you OR your competitors every single day? Some of these terms cost $3 or more PER CLICK when you’re advertising on the pay-per-click side of the search…

Continue Reading →

Search Engine Planning or Gambling

Are you following a systematic plan for ranking on the search engines or are you simply gambling on the newest search engine trend? Free traffic…coming in day after day and month after month.  Isn’t that what everyone wants? Yes…so it’s no wonder there is always some new trendy strategy for getting you to the top…

Continue Reading →

Copy is King and Other Common Lies

Maybe if you just hired a top notch copywriter, all your problems would be solved. Or maybe not… Talk to some copywriters and you’ll find them ranting about how they can turn any business around.  Listen to them too long and you may believe they can sell anything no matter just how bad of a…

Continue Reading →

Death of the Internet Marketing Seminar

There have been a lot of internet marketing deaths proclaimed: long copy, Google Adwords, internet gurus, etc. There is at least some truth to all of these.  Major changes are going on.  Google Adwords has become much more difficult than it used to be.  Long copy while not dying has started benefiting greatly from better…

Continue Reading →

What About Your Worst Customer?

You obviously want to highlight your best customer…the one who is PERFECT for your business. Who are they?  What do they buy?  What types of products do they buy before they buy from you?  What do they buy after they buy your product? Knowing what they buy before they buy from you tells you where…

Continue Reading →