What if there was a simple way to spot & fix common conversion mistakes in your websites, videos, emails, social media ads and more?
These mistakes can be easy to miss, but they can sabotage your sales.
For example, is it clear, from the very first screen on your website, who you’re speaking to and what problem you can solve for them?
Visitors are busy. They’re not going to wait around or dig into your site to figure out what you can do for them.
And as soon as you make a promise, do you back it up with some form of proof?
The stronger the promise…the more powerful the proof needs to be.
I have a simple 5-step system that I use to review websites, emails, and any other form of persuasion.
I’ve used it to review thousands of marketing documents for myself, clients, and customers.
And I’ve helped hundreds of clients become proficient in consistently using it also.
One of my clients is a consultant to his industry and he reported not long ago that he uses this system virtually every day with his own clients.
The beauty of this system is how simple it is at its core.
You can understand the basics in around an hour and begin applying them for immediate results.
But there are so many applications and variations to this system that you’ll continue to grow and multiply your results for years to come.
If you haven’t figured it out by now, I’m talking about my Golden Glove™ persuasion system.
The basic 5 fingers of the Golden Glove™ are:
- Desperate Problem: Who is this for and which problem are you addressing for them?
- Unique Promise: Why should they choose your solution as compared to every other option in the market?
- Overwhelming Proof: Why should they believe the solution is for real, that you’re a credible person to do business with, and it will work for them in particular?
- Irresistible Offer: How will you make it more painful to walk away than to purchase?
- Reason to Act Now: Why must they take action today?
But that is just the beginning.
You can go much deeper into each of the 5 fingers to maximize your conversion and sales…no matter what you’re offering.
In addition you can use the Golden Glove™ to spot conversion cracks in your websites, videos, emails, and more in 15 minutes or less.
You can use it to create a quick, persuasive pitch for anything you’re selling.
You can map out a new irresistible offer in advance, knowing with confidence you’re focusing on what customers in your market want to buy.
You can even reverse engineer your toughest competitors to see why their websites are so successful…and find the pieces you need to model in your own.
Just last month I released a brand-new webinar inside the Monthly Mentor Club called the Golden Glove Persuasion Map™.
I went deep into each of the five fingers, showing how you can break each of them up into 3 additional components (15 persuasion triggers in all)…and how they can help anyone sell more in any market.
If you’re already a member of the Club, you can find it under the “Video Library” tab. Scroll down and select “Golden Glove Persuasion Map™” to see the video and download the slides.
If you’re not a member of the Club, take this opportunity to join today.
Not only do you get access to this new training video, but you get access to dozens of special reports and videos designed to help you Earn More, Work Less, and Enjoy Life…