My friend Dr. Glenn Livingston often refers to me as a ‘brutal’ coach when helping him with his websites or projects.
David Tingley said, “Thanks to Terry’s help and brutally honest advice, I’m focused and moving toward the ultimate freedom I’ve been seeking…I’ve hired employees to do much of what I did previously, and the business has nearly doubled in size over the past year.”
‘Brutal’ comes up regularly.
In fact, that’s kind of a reputation I’ve acquired from multiple clients over time.
One client said I even made her cry the first time she talked to me about her project. But she earned a lot of money following my advice.
I’m not intentionally a jerk. I just play one on TV.
It comes from me wanting to see my clients be successful.
Your market will be much more brutal than I am.
You may have been told that internet marketing was easy. All you have to do is put up a website and money will come flooding in. Or that it’s easy to generate tens of thousands of free visitors.
It’s not true.
You can live the Internet Lifestyle. You can experience Ultimate Freedom.
But it’s not going to be easy. Not everything you do will succeed. You will test projects that don’t work on the first try.
I talk about the 80/20 rule regularly and how 20% of your activities produce 80% of your results.
We can use this rule to reduce the amount of time you’re investing in your business and multiple your results.
But it also works in reverse. That means 80% of your projects only produce 20% of the results.
If your first try doesn’t work, it’s time to try something else.
Shout at the top of your lungs, “NEXT!”
Hopefully you’re alone when you do that or people may think you’re crazy.
This is why speed of implementation is vital.
You want to be able to test new projects for viability as quickly as possible.
What if it takes 6 months to get a new project up and running? What if it doesn’t work?
It may be a painful lesson. But hopefully you learned how to implement the next project faster.
You will get faster.
You want to fail quickly.
That sounds like another mean statement, but it’s true.
One of my good friends recently shared that he EXPECTS his projects to fail.
You may wonder why isn’t he a positive thinker? He expects to fail, because it gives him the attitude of always have another test on deck.
If this doesn’t work, he isn’t surprised. He just moves on to plan B.
He shared in my January issue of the Monthly Mentor Club how he comes up with so many million dollar ideas (this issue is currently available inside the membership area).
Part of his success is the fact that he comes up with so many ideas! And he implements them quickly.
If you’re struggling, understand that is OK. It’s not unusual. We’ve all struggled in our businesses at times. We’ve all had our challenges.
It’s not failure until you give up and quit.
Keep moving forward…and realize your dream of Internet Lifestyle Freedom.
It’s worth the cost.