Your quest for 2020

“It’s like in the great stories, Mr. Frodo. The ones that really mattered. Full of darkness and danger they were. And sometimes you didn’t want to know the end. Because

Narrow Your Audience for More Customers

Whenever any business owner asks me for help, one of the first questions I ask them is… “Who is your audience?” I’ll ask them to describe their ideal client in detail. Sometimes they

Do Less and Earn More in 2020

Last week a client and I were discussing his plan for 2020. He already has a six figure online business and he is looking to multiply his results next year. The traditional

Traffic Ascendancy Unleashed

It’s Thanksgiving here in the US. While supposedly it is about giving thanks, it’s mostly about eating. And sales. Lots and lots of sales will be filling your inbox today and

23 billion in fake ads

Are your website visitors even real human beings? $23 billion dollars…that’s how much money cybersecurity company Cheq predicted would be stolen by fake ads and traffic in 2019. Big companies