When Coaching Sucks

A coach can be a valuable asset to your business.

They reveal your blind spots.

Sometimes you get so involved in the day-to-day operation of your business you simply can’t see the forest for the trees anymore.

The right suggestion implemented at the right time equals new breakthroughs and income for you.

And often those suggestions aren’t super-advanced tricks you’ve never heard of before.

I have some quite a few profit boosters in my bag of tricks, but often the most dramatic profit bumps come from simple suggestions.

A new headline doubles the conversion.

Moving proof that was hidden on the “About Us” page to the top of the home page gives another 20% bump.

A little change in the interests being targeted on Facebook turns a losing campaign into a winner.

Adding a couple of upsells boosts new profits immediately.

All of those are little suggestions clients have implemented in just the last few months (along with much more advanced tactics also).

The trick to being an effective coach is knowing how to ask the right questions…diagnose the problem…and provide a prescription which can be implemented quickly.

Implementation is everything. So the prescription has to be created alongside the client, taking into account their current resources, skills, and available time.

A good coach doesn’t try to dazzle their clients with their advice.

Super-complicated systems may be exciting to listen to, but they often don’t work because they never get implemented.

A good coach has the experience to modify the plan to fit the client.

Where are they right now? Where do they want to be? What are the best steps they can take right now to move toward those goals?

If someone tries to feed you a one-size-fits-all plan, that isn’t coaching.

It doesn’t matter what they call it. Often the term ‘coaching’ is used simply to justify a high price.

If the coach isn’t providing support and feedback for you personally, it’s not coaching.

And on the other side of the ditch, there are numerous books and coaching organizations out there that teach ‘coaches’ to never give direct advice.

They tell their coaches to just ask questions.

Let the client come to the right conclusion for themselves.

Fuhgeddaboudit.

Those methods are popular, because those coach trainees don’t have any experience. Some of them are literally clueless about what they’re trying to coach about.

They can’t give advice because they don’t have any advice to give. And sadly, there are high-ticket internet coaching programs sold where a low paid employee is assigned to help you build a successful online business.

What’s the likelihood of that miracle actually occurring?

Only hire a coach who has experience and knows what they’re doing. They’ve helped others accomplish the same type of goals you want to achieve.

There are two options for working with me directly.

I work with a limited number of one-on-one clients monthly, and you can find out more about this coaching at www.mymarketingcoach.com/one-on-one-coaching/.

I’ll be accepting new clients as soon as the holidays are over. Get on the waiting list and you’ll receive notification around January 2nd, 2017.

If one-on-one coaching is out of your price range, I also share advice that comes directly from my experiences with my private clients each month in the Monthly Mentor Club.

You’ll get all the immediate bonuses for giving it a try, my print newsletter each month, and you’ll have the opportunity to ask questions about how to apply my advice directly to your business in the members-only discussion group and monthly webinar.

http://www.MonthlyMentorClub.com

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About The Author

Terry Dean

Terry Dean has been in full-time internet business since 1996 and has helped thousands of entrepreneurs get started online through his articles and products. He lives in Dunnellon, Florida with his wife and 2 dogs. Find out more about how the Monthly Mentor Club can help you today.

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