I commonly tell people they shouldn’t go into debt to buy my products or start their online business.

And I believe that.

But it’s also hypocrisy, because I was already in debt when I started my online business.

And I went even further in debt to buy my first computer and the training courses that got me started.

So, whenever I say that, I’m advising people not to do what I did…even though it worked out for me.

Whether I like it or not, that makes me a hypocrite.

Yet, I’m going to keep saying it, because my situation felt different. I was so desperate that I had no choice other than to implement. I made a lot of mistakes, but I kept testing until I found what worked.

Some people invest a lot of money online and then only give it a half-hearted effort.

Here’s my first tip…

1: Go All In.

Make a solid decision and commitment.

Count the cost before you begin. Gurus may tell you about overnight success, but don’t believe them!

What if it takes 6 months…12 months…or even 24 months to see results? Will you stay committed?

An undergraduate degree takes 4 years, but people get upset if they don’t succeed online in 30 days or less.

You can’t jump from idea to idea looking for the magical solution. You have to commit to a plan and follow it day-after-day.

There are going to be days where it looks like it’s not working and you want to give up. Sure, you’ll have to make adjustments to your approach along the way. That’s part of learning and growing, but you must have stick-to-itiveness.

2: Sell Higher Ticket

When I first started online, I didn’t believe anyone would spend more than $100 on something…even $50 was a stretch.

Yes, I had kept that false belief even while spending more on products myself! Not logical I know.

Price depends on the market, the problem you solve, and the solution you offer.

But no matter what market you’re in, ask yourself how you can deliver more value to your customers and clients?

Even if your front-end product is just $49, what would a portion of that same audience invest $1,000, $10,000, or even $100,000 to buy?

Having higher-end offers for the more affluent portion of your audience changes the math in your business.

3: Create a Congruent Brand

Don’t think in terms of individual offers or product launches.

Create a ‘brand’ that stands for something. Everything in your business integrates together and has the same message.

In an information business, that means your emails, your front-end products, your upsells, your coaching program, your workshops and everything else are helping your customers develop the identity they want.

Each piece builds on the one before it.

Thinking about individual offers without considering the whole has been a major mistake I’ve personally made over the years.

It dilutes your message.

Inside the Monthly Mentor Club is a recording from one of my past webinars called, “21 Lessons From 23 Years”.

It covers the hard-fought lessons I’ve discovered over the years to help you earn more, work less, and enjoy life.

You’ll find it in the Video Library section. And it’s just one of dozens of training videos available to you immediately when you join the Club.

Find out what’s available inside the Monthly Mentor Club here…

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Terry Dean
Terry Dean

Terry Dean has been in full-time internet business since 1996 and has helped thousands of entrepreneurs get started online through his articles and products. He lives in Ocala, Florida with his wife and 2 dogs. Find out more about how his step-by-step courses can help you today.