How to Uncover Your Hidden Gold

Imagine you have an idea for an information product that will help your customers solve a desperate problem. But you’re not sure where to start. If you’re like me, admitting it’s messy

False Starts and Mental Sabotage

Have you ever come up with a brilliant idea for an online project, only to let it fall to the side without finishing it? You’re not alone. That’s common. Even the

How to Spot FAKES in your Market

My last email was about building authority with authenticity. This can make you stand out in stark contrast to the ‘Fake It Till You Make It’ crowd. Because let’s face it, a

Authority with Authenticity Attracts Buyers

Customers can post questions on the lessons inside Autoresponder Alchemy. One recent question was about how someone could build authority in a market without misrepresenting themselves as already successful in the

Do Less & Earn More

“The less I do, the more I make.” That’s a phrase I heard Ron Legrand make dozens of times while I was speaking at his internet marketing and information marketing conferences