Scott Adams, creator of the Dilbert cartoon, talks about an idea he calls the ‘Talent Stack’
“I’m a famous syndicated cartoonist who doesn’t have much artistic talent, and I’ve never taken a college-level writing class. But few people are good at both drawing and writing. When you add in my ordinary business skills, my strong work ethic, my risk tolerance, and my reasonably good sense of humor, I’m fairly unique. And in this case that uniqueness has commercial value.”
Celebrity Net Worth reports his estimated net worth at around $75 million, most of it due to Dilbert.
That’s a pretty good haul for a cartoonist without much artistic talent.
It’s not just one skill that made him a success.
He put together a unique stack of talents to create value while doing something he loves.
What talents do you have that could make you rich?
For example, I’m a decent writer. My INTJ personality means I love strategy and thinking ahead…figuring out the possible outcomes like a chess board. Over the years I’ve built up at talent at taking complicated subjects and explaining them simply in a step-by-step manner in my products.
My background and failures in direct sales means I have to put together systems that do the selling for me.
All of it integrates into what I do today.
I’ve had clients who were great on video, and we integrated that both into attracting traffic and converting those visitors into sales (video content, emails that linked to videos, and video sales letters).
In other cases, audio was a better mix and we focused on podcasts and audio products.
You can see I personally do a lot more with writing using email and my detailed written newsletters in the Monthly Mentor Club.
I love helping clients find their talent stack and putting together a unique plan of action to grow their businesses.
Rarely do they follow a one-size-fits-all plan. Instead, we make modifications based on their niche market, their personal story, and their talent stack.
If you’ve purchased and applied many of the popular internet marketing products, you’ve likely run into this barrier.
You didn’t have the same set of the talents as the product creator.
Or you didn’t have a big team in place to help you implement like they did.
Or your market required a different approach. Your tone of voice wouldn’t be the same if you were speaking to a group of expectant mothers compared to a group of professional bodybuilders.
This is one of the reasons helping private clients in more than a dozen different markets is so important to me.
Most entrepreneurs don’t like direct coaching, because it’s easier to leverage your time for more income with large group based programs instead.
But then I would miss out on helping clients develop customized systems.
And at the same time, I wouldn’t have the broad base of experience I’m able to share in the Monthly Mentor Club monthly issues.
Right now, my private coaching is fully booked up. If you’d like the opportunity to reserve a spot the next time there are openings, go to https://www.mymarketingcoach.com/one-on-one-coaching/
But obviously private coaching isn’t for everyone.
You can get access to step-by-step guidance…and even direct help in a group atmosphere inside the Monthly Mentor Club.
Find out full details and see the dozens of reports you can access immediately to help you attract more visitors, make more sales, and multiply your income by clicking here…
