How much would a premium, high ticket product or service be worth to your online business?
Price is NOT the most important factor when a customer chooses you…at least it shouldn’t be.
The #1 secret to any offer is a hungry audience. It all starts with the customer first.
Do they have a desperate problem they want to solve?
Do they actively “feel” the pain of the problem?
Are they searching for and willing to pay for a solution to that problem?
When you can attract customers like this, it isn’t just about price. It’s about solving the problem.
Sure, EVERYONE wants a good value.
That’s true whether you’re delivering a solution that costs $9.95 or a $25,000.
The customer wants a good deal. But the customers you’re looking for will judge the value based more on the end results than the price alone.
One of my clients has been implementing higher ticket products into his consumer ‘hobby’ market over the past couple of years.
Most of his products were previously priced in the $37 to $197 price points. And he has done well at that level. But there has always been a ‘ceiling’ on his business.
The value of each customer didn’t leave enough money to expand his advertising out to the big audiences available in the market.
Over the past year he has been adding offers from $750 to $2,000. And now we’re discussing how he can create even more valuable offers.
Does every customer take advantage of these offers?
Of course not.
But it totally changes the dynamics of the business when $37 customers start taking $2,000 offers.
You can pay more for advertising…meaning you can roll out to larger audiences.
You can pay for quality team members who can grow your business without you having to watch over everything they do.
In many cases, they’re better than you are certain aspects of the business. They bring in ideas. They provide better customer service than you ever did.
Customers get even more value while the business relies less on you.
You experience a new level of freedom.
And that’s what online business is all about.
It’s not just about the money.
It’s about having the time to enjoy it as well.
And having a team that helps you fulfill a vision that’s too big for you alone.
It’s tough to grow…and experience freedom…until you plug in a premium component to your business.
How long will you continue to struggle to pick up nickels and dimes while the real money passes you by?
My private one-on-one coaching is currently full, although I may be taking a few new clients in September. Get on the waiting list today if you’re interested…
But my Monthly Mentor Club is available. And recently I reorganized the content inside the Club, making dozens of reports and videos available for viewing.
If you’re member, go the “Free Reports” section and grab the “High Ticket Formula” special report.
It will show you how to create a high-ticket product or service…and how to sell it.
Join today if you’re not a member…and you’ll get this bonus report along with dozens of others, all designed to help you Earn More, Work Less, Enjoy Life!
