Everyone is different.
And that’s a good thing!
I used to speak at internet marketing and information publishing conferences.
They were profitable for me.
I attracted a lot of amazing customers and clients!
There are friends, clients, and joint venture partners which I met over 20 years ago that I still do business with today.
And I’m also thankful to all the promoters who invited me to speak and introduced me to their audiences.
But I hated the travel…especially the airlines.
I’ll never understand how anyone suffers through dealing with the airlines day-after-day.
I also couldn’t stand the ‘hard sell’ atmosphere at many of the events…where some speakers would say just about anything to sell as much as they possibly could to attendees they knew wouldn’t do anything with it. What they whispered to each other in the lobbies was horrible.
In addition, I was always so worn out after speaking. That’s part of being an introvert.
Where others could network all weekend, I’d often lock myself away in my room after speaking just to get a chance to recharge a little.
Why do I say all this? Is it to put down marketing conferences?
No, events can be amazing!
You can meet people you bond with for life. Being in person in our increasingly digital age can add another level of relationship.
Just be careful. And depending on the event, it might even be a good idea to leave your credit card at home (although I know you can’t since you need it for the hotel, food, and other expenses).
But conferences are not for everyone.
At the same time, if you are invited to speak at one for the first time, it can be a good idea.
You’ll meet new people. You’ll gain new experience. You may decide you enjoy it too.
Get out of your comfort zone. Do new things.
I turned down a lot of engagements, but I’m glad I participated in the ones I did.
They were beneficial in multiple ways.
I quit going, because I don’t enjoy them.
Just because something works doesn’t mean you need to keep doing it.
That’s part of the reason internet business is so incredible.
You have freedom. You have choices.
As I often say, you need a way to attract leads, a way to communicate consistently with them, and a way to monetize your business.
You might choose a particular social media channel as your primary way to attract leads.
Or you write detailed blog posts combined with SEO.
Or you run paid ads.
Or you speak at events, do webinars, and guest on podcasts.
It’s your choice.
Find a system that works for you…and repeat it.
My Authority Lists & Traffic course can help you choose a personalized list building blueprint that’s quick, easy, and fun for you to implement.
The course will help you choose the options that are right for you…along with a simple, repeatable system you can follow to grow a big, responsive email list in your niche.
Grow your list. Send emails. Make offers. Profit.
